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TC Noord Ter Apel had no visual identity of its own, and they needed one as strong as their gymnasts. Studio LSA built the identity from scratch: logo, print, signing, social media and a new website, with sports photography as the thread running through it all.
6
Parts of the rebrand
From scratch
Full identity build
Ongoing
Active partnership
TC Noord
Client
Brand identity
Website
Signing
Print
Sports photography
What I did
- Logo and visual identity, entirely from scratch
- Print: cards and promotional flyers for events
- Signing: flags in the new brand style
- Social media content matching the identity
- Website in the new brand style
- Ongoing sports photography during training and competitions
The result
A club that looks consistent and recognisable across every channel: from flag to website to photo. The collaboration didn't end at delivery, I still shoot photos for TC Noord today, and the design work keeps expanding.